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All the competencies necessary for your project

Among our consultant teams, we maintain all the skills necessary for the implementation of CRM projects in different domains. If they participate in the Coheris project teams, they can also intervene at random in the projects where the principal contractor is the internal IT engineer of the client or an integration partner.

Les compétences nécessaires à votre projet CRM

Our architects and our technical consultants can help you with the integration with ERP modules, websites and enterprise collaboration tools or telephony systems (CTI). Our functional consultants define the detailed specifications and configure our CRM software.

Consultants are specialized per domain: SFA, customer service etc. and/or by sector: manufacturing, insurance, banking etc. Experts in functional or performance testing can assist the contractor with scenarios for functional tests or the project manager with acceptance and load tests.

Our team of experts in data mining statistics can assist your marketing and sales departments:

To define typologies of points of sale, socio-geographical typologies (geo-marketing) etc.
To fine-tune sales forecasts by modeling the seasonality, the impact of competition etc.
To evaluate attractiveness scores for a product, attrition scores (risk of going to competition) etc.
To analyze the results of customer satisfaction surveys and to create image reports.
To analyze and classify consumer mail (text mining).

Beyond doing this kind of research, our consultants can help you utilize the results better by incorporating scores, explanatory variables and other key indicators in the operational CRM screens or in the analytical CRM dashboards.

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